08 · Emma (studio portrait)I am Emma Miller.
I have taught more than 900 makers who now pour resin pieces at home, most of them starting from absolute zero.
Here is the truth almost nobody tells you: making the piece is the easy part. With a mold it is mix, pour, demold. The mold does the work. Making them was never my problem. Selling them was.
I spent months posting every single day on Facebook, on Instagram, texting friends, texting neighbors, joining every local group. I even drove around trying to sell in person. Ten pieces a month was a good month, and almost all of it was keychains and picture frames.
09 · Emma pouring resin into the moldThen I went to a marketing conference. I talked to people from every industry, and they were all getting customers in a very similar way. Better yet: without leaving home. I decided to try it on the one thing I knew how to do.
I named that sequence the Direct Order Method. I stopped selling keychains. Most orders became big pieces: vessel sinks, vanity tops, trays and full decor sets. Everything I learned along the way is written down, step by step, inside the guide.
10 · Emma packing orders



































